There is one place on the face that men almost never touch: the eyes. But the skin around the eyes is the only area that actually deserves special attention, because men don’t age the same way that women do. Instead of a slow progression of fine lines and wrinkles, men's aging occurs in quantum leaps, and one of the first visible signs of aging comes from the skin around the eyes. The soft, thin layer of skin that surrounds the eye is especially prone to developing creases and crinkles long before other parts of the body begin to show their age. All of this can be prevented with regular use of an eye cream. It smooths and protects the skin, but requires serious commitment and proper usage. Applying eye cream once in a blue moon does nothing, and against all common sense, it shouldn’t be put on the soft skin underneath the eye. Instead, eye cream needs to be dabbed gently on the edge of the bone around the eye to maximize effectiveness and prevent irritation. It will slowly absorb and spread to the fragile areas that need it most.